| Dear valued customer, 2025 marks the beginning of an exciting chapter for you. The increasing demands of the channel means we need to provide you with a feature-rich, scalable, single solution that meets your evolving needs when it comes to running your affiliate business. The ShareASale to Awin platform upgrade will give you just that and help set you up for long-term success. But what does that actually mean? - Additional features, functionality and support, including a Partner Success Center translated into eight languages and offering live chat functionality
- Data-driven tracking to ensure better accuracy
- More reporting to optimize your activity
- Access to the Awin Developer Center
By upgrading all customers to the Awin platform, we can provide you with everything you value from ShareASale, and more. ShareASale customers to begin upgrading end of Q2 Starting at the end of Q2, we will begin upgrading all existing ShareASale advertisers and publishers to the Awin platform. Good news, no action is needed from you to get started. Unlike a traditional migration, this doesn't require any technical work or heavy lifting on your part – it's a true upgrade! Here's how it will work: -
If you have not already, between now and January 5, please verify your email the next time you log into the ShareASale platform. This will ensure you receive our emails guiding you through the upgrade. It's important to note that, after January 6, you won't be able to use the platform until you've completed the verification, so we recommend ticking this off step off as soon as possible. -
A few months' prior to your upgrade, you'll start receiving emails from us to get you prepped and ready for the move. This will include training materials, access to live webinars and more. -
When the time comes to upgrade, we will email you letting you know the process has started. And once your new Awin account is ready, you will receive another email inviting you to access the Awin platform. Exciting! Once you've logged into your new account, you'll get a helpful walkthrough of the platform to immediately take advantage of all the enhanced features now available at your fingertips. -
Best of all, no need to worry about swapping out tracking links or re-joining your ShareASale advertisers' affiliate programs on the Awin platform, we'll automatically move your relationships to your Awin account in tandem with their transition. If you already have an Awin publisher account, you can use existing login credentials. -
And last but not least, you'll continue to receive best practice guidance and recommendations from us as you get acclimated to Awin. Want to learn more about the upgrade journey? We're hosting a dedicated webinar on January 14 that digs into the specifics for publishers and answers your questions. Register here. New customers to launch on Awin only starting in March From March 2025 onwards, new merchants will exclusively be able to launch on the Awin platform, allowing them to immediately benefit from all the enhanced features it offers and providing you with even more brand partnership opportunities in a single platform. ShareASale platform closed by end of 2025 Once all ShareASale users have successfully upgraded to the Awin platform, by end of 2025, the ShareASale platform will close. You'll no longer be able to access your ShareASale account, so we recommend downloading any historical reporting you want to keep for your records. We'll keep you updated throughout this transition so you're the first to know what exactly is happening when. What to look forward to We're upgrading you to Awin to provide a dependable, future-proofed platform that'll take your affiliate campaigns to the next level. This year, 34 new features were launched on the Awin platform to better support our customers' affiliate channel needs. Highlights include: And there's a whole lot more to look forward to in 2025. Game-changing features are being developed to continue supporting your goals. Bookmark Awin's Seasonal Releases hub to be the first to know when they drop. We're here to support We're here to help you every step of the way of this upgrade. Don't miss our upcoming webinar on January 14 to get your questions answered, as well as new FAQs coming soon on Awin's Partner Success Center. You're also welcome to contact our team at ShareASale@ShareASale.com or submit a ticket. Adam Weiss,
President, North America | 
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